MKE was commissioned to support the Bedaya presidential initiative by handling all branding, presentation design, and activation efforts. Our task was to craft compelling visuals and narratives, enabling the initiative’s message to resonate with citizens of all ages and provinces.

• We developed branding materials, presentations, and identity elements that align with the initiative’s mission and government directives.
• We produced activation campaigns across multiple governorates, including events, exhibitions, and awareness sessions.
• We designed and delivered the final presentation shown to the President, coordinating closely with stakeholders to ensure precision and impact.
• We managed logistics, production, and operational details to maintain high standards of execution under tight timeline.